A small business marketplace where you’re in control, but never alone

Welcome to the Baton marketplace: 100% verified owners and buyers, 0 bots, and real humans who live and breathe small business on your team.

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Confidential. Explore at your pace.

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Every story fuels our mission

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Baton helped me navigate muddy waters when it came to evaluating an offer from someone to buy my business. Working with Baton was a huge win for my business.

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trustpilot 5 star rating

George Vallone,



(Nashville, TN)

We’ve trimmed the nonsense out and brought the full picture of your business in



Provides a business valuation

Valuations factor in thousands of comps

Valuations are based on real financial data

Valuations are free & confidential

Expert advisory and ongoing 1:1 support (at no charge)

Certified, serious buyers only (no bots)

Verified listings, validated by years of financial data

Time-consuming marketing, lead screening, and negotiation done for sellers

Less expensive than working with a standard broker

Buyer-seller communication handled for you, freeing up your time

Owners & Buyers

Avoid a leading cause of deal death: misalignment on market value

Gain the confidence of starting negotiations on the same page with data-backed, verified listings.

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About Page Cleaning Company

Owner, Dustbusters

(Roscoe, NY)

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See for yourself.

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Confidential. Explore at your pace.