Buyers are sizing up businesses like yours in Dallas

Baton provides small business owners and buyers with the data they need to thrive. Get the answers you need to plan your future — for free.

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Confidential. Explore at your own pace.

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How baton works for owners

Plan for the future of your business

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    It starts with a free business valuation

    Claim your business, then take a quiz and link your accounting software to see how your business compares to the rest of the market, validated by actual data.

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    Boost your valuation

    Attack gaps with vetted experts in marketing, hiring, legal, and more to command a data-backed listing.

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    Sell on your best terms

    We're here to help you position your business for the best possible sale, whenever the timing's right. Baton can broker the deal for 
1/3 the cost of a traditional broker.

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how do we make money?

We only make money when you hit your goals

If you tap into our partner network to grow your business, they pay us a referral fee. If you sell, we collect just 6% of sale price — well below market value— so that valuations and human support can stay free for you.

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Why owners love Baton

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I realized I don't even know what my company was worth. Then comes Baton. They shared they could provide a valuation, completed by an actual CFA at NO COST (no calculator spitting out a random figure).

Chandler Reed
trustpilot 5 star rating

Chandler Reed,


Get Green NOI

(Tampa, FL)

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You've worked hard for this

Whether you’re looking to sell or grow, we’re here to help plan your next big move.

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